Kitchen Kettle Village, a Lancaster tourist attraction with unique shops featuring locally made products along with lodging opportunities, approached team Spencer for a responsive, more modern website that would complement their renewed marketing efforts. We created and built a beautiful and functional website that included a robust back-end system where merchants could easily update their shop pages. Spencer also integrated their new online booking engine and shot images for over 125 store products to accompany their new e-commerce store aimed at increasing online sales.
The result? Page sessions have increased 40%, site time has increased by 31%, and the overall bounce rate has decreased by 25%. Along with the increase in site traffic, lodging occupancy rates have surpassed 83%.