But really, what we helped them realize was that they were more than that. Kind of like a Nail Tech is more than “Just A Nail Girl.”
Forget stones. What we used to help our client take on the two surrounding big guys was the truth. And the truth was, our client’s statistics and positive outcomes were just plain better than the competitions. Once the news got out, the 250% increase in patient referrals practically took care of itself. David––1. Goliaths––0.
Challenge: Concept, design, produce, and launch Stadium Associates’ debut products – Yankees Grass Seed and Sod – in time for Opening Day of Major League Baseball –– only three months away.





